2020 COPPER ANVILS

CALL FOR ENTRIES

Early Bird Savings

 Monday, June 1, 2020, 3 p.m.

$60 // members

$75 // non-members

$120 // member savings

Submit three awards by the early bird deadline and pay for two. 

Final Deadline

 Friday, July 10, 2020, noon

$75 // members

$100 // non-members

$150 // member savings

Submit three awards by the final deadline and pay for two. 

Awards Presentation | Sept. 17, 2020

The Copper Anvil Awards was established by the Phoenix Chapter of the Public Relations Society of America to encourage and recognize excellence in public relations in our community. Today, a Copper Anvil Award is considered one of the highest honors in the industry. Over the years, hundreds of winning programs have solved problems, changed opinions and created business opportunities.

Eligibility

The 2020 Copper Anvil Awards is open to all public relations and related industry professionals in Arizona. To be eligible, at least some part of the project must have occurred in 2019 and have been completed by May 31, 2020.

 

Criteria

  • Entries are not judged against others in the same category. Instead, all entries are judged on a 20-point scale, 5 points in each of the following categories: research, planning, execution and results. Each entry will be judged by three judges.

  • Judges’ scores will be combined for a total of 60 possible points per entry. Entries receiving 52 or more points are eligible for a Copper Anvil; entries receiving 42 - 51 points are eligible for an Award of Merit.

  • The judges may award multiple winners or no winners, based on the total points each entry receives.

  • Judges reserve the right to move entries to alternative categories that they believe to be more appropriate.

  • All judging is conducted by another PRSA chapter located in the U.S. The decision of the judges is final. PRSA Phoenix reserves the right to exclude any entry for any reason.

  •  All entries and support materials must be submitted online via the Google Form below. No hardcopy entries will be accepted.

Questions?

Rachel Brockway, 2020 Copper Anvils Chair

602-561-1707 //  rbrockway@serendipitconsulting.com

 
 
 

AWARD CATEGORIES

C

Campaigns

A campaign is characterized by a broad range of separate, although consistent and related elements implemented over time. A campaign can include several elements listed in Tactics (single item), as well as other collateral materials.

T

Tactics

Tactics are characterized as individual items or components that contribute to the success of an overall program or campaign. Whether a media kit, annual report, newsletter, PSA, or speech, tactics are vital parts of any public relations program. These entries must adhere to the same requirements as Campaign submissions.

O

Organization

The organization categories are broken up by individual and teams.