EVENTS

October Independents' Public Relations Alliance (IPRA) Networking Lunch Mon Oct 6, 2008 11:30 AM Join the growing network of independent PR professionals.

Cause Marketing is an Art Wed Sep 24, 2008 11:30 AM The American Marketing Association's (AMA) Phoenix Chapter, a professional association for individuals and organizations involved in the practice, teaching and study of marketing worldwide, today announced Scott Pansky, the partner and co-founder of Allison & Partners, a national independent communications firm, will present Cause Marketing is an Art at the AMAs September 24 luncheon.

Copper Anvil Awards Dinner Thu Sep 18, 2008 6:00 PM The 2008 Copper Anvil Awards are just around the corner!  Please save the date for Thursday, Sept. 18, from 6 to 9 p.m.  This year's awards dinner will be held at the Tempe Mission Palms. Stay tuned for a save-the-date e-vite with additional information!

Sitewire Expert Series Presents Charlene Li's Groundswell Social Media Event Thu Sep 18, 2008 8:30 AM The Sitewire Expert Series is honored to welcome Charlene Li, co-author of national bestseller Groundswell to Tempe on September 18th, 2008.

Corporate SIG Meeting Tue Sep 16, 2008 8:00 AM Corporate SIG Meeting The monthly breakfast meeting of the Corporate SIG is a great place to network and support other Corporate PR pros through lively conversation to foster creativity and share resources. Our Focus Topic for the month is Communicating PR Plans, Goals and Activity to Leadership. Come to share ideas, or to listen and find the ideas youve been looking for.

TELESEMINAR: Winning Over the Executive Suite - A practical guide to social media campaigns Tue Sep 9, 2008 12:00 PM Social media is redefining the way in which many companies conduct their public relations programs. Yet many companies still aren't engaged in this new medium. One of the greatest challenges facing public relations executives is how to convince the C-level suite begin to engage social media. This teleseminar will provide concrete recommendations and case studies highlighting practical initiatives any company can implement to begin to engage social media and secure executive buy-in.

Independents' PR Alliance Business Development Lunch Mon Sep 8, 2008 11:30 AM At our last lunch meeting of IPRA (the independents SIG), we shared business and PR tips as we went around the table introducing ourselves, setting goals, and sharing business tips.

Ethics in Journalism - PRSA Monthly Lunch Event Wed Aug 27, 2008 11:30 AM The August monthly luncheon will highlight case studies pertaining to ethics in journalism by Robert Leger, currently editorial page editor at the Scottsdale Republicand former national president of the Society of Professional Journalists.

New Pros Happy Hour at Sonoma Fri Aug 22, 2008 5:30 PM Join PRSA's New Pros special interest group for happy hour downtown! Come before 6:30 p.m. to get happy hour specials and $5 appetizers. Network with other New Pros and discuss related topics: career advancement, unique challenges for New Pros, and more. Some media members will also be invited  you never know who you'll meet! Kick back with us, beat the excruciating summer heat with a cool beverage and get to know some new people.

Digital Media and Today's Electronic Press Kit -Making it easy for journalists to pick up your story Thu Aug 14, 2008 12:00 PM Because newsrooms have changed dramatically, traditional news release distribution methods no longer meet the needs of journalists. Take advantage of this trend by making it easier for journalists to pick up your story. Electronic press kits are designed to get all the necessary information, contact links, images, video, backgrounders, bios and more directly into the inbox of your targeted list of journalists.

Corporate SIG - We're Baaack for Breakfast Tue Aug 12, 2008 8:00 AM After a brief summertime hiatus, the Corporate SIG is back and ready to network and support one another through lively conversation to foster creativity and share resources. Come ready to share your biggest challenge, frustration, question or victory in the past month.

A Deep Dive into Social Media and the Impact on Public Relations Strategy Thu Aug 7, 2008 7:00 AM In the past year, the Phoenix PRSA chapter has committed to providing extensive professional development regarding the social media realm. Now, we're taking social media learning to the next level with a special two and a half hour workshop designed to take your understanding and your application of social media beyond the basics.

PRSA IPA Virtual Conference - Big Business Solutions for Small Agencies: How to Generate More Clients and Manage Virtual Teams Wed Jul 30, 2008 10:00 AM TELESEMINAR Too busy trying to grow your business to travel to a conference? The Independent Practitioners Alliance has developed a half-day "virtual" conference with an exciting lineup of sessions that offer real solutions to everyday issues facing solo practitioners, counselors and agency leaders. You will learn: -Tips for self-marketing success -Proven methods to grow your business -Secrets to managing virtual teams

July Media Breakfast - Working with Arizona Business Magazines Thu Jul 17, 2008 7:30 AM Ever wonder how to score an "Arizona Business Magazine AZ Entrepreneur" feature or trend story? Or how to get a timely bylined article in AZ/RE Magazine? Come to this media breakfast, and the editors of each publication will show you how - and much more!

Independents' Public Relations Alliance (IPRA) July Luncheon Mon Jul 14, 2008 11:30 AM At the June lunch meeting of IPRA (the independents' SIG), we shared business and PR tips as we went around the table introducing ourselves and setting goals. Here are a couple of things we heard about: -New Times offers an energetic, young, cost-effective team to help you with promotional and publicity extras like distributing fliers, wearing costumes, and much more. -You can get leads for client stories every day by signing up at Peter Shankmans helpareporter.com.

When PR Practice Makes Perfect - Monthly Lunch Event Wed Jun 25, 2008 11:30 AM Branding, boasting and believability for a product or client in a world where the Internet determines news has never been harder or more suspect. Barry Kluger, chairman of the Governor's Film and Television Commission and a 30-year public relations veteran, will discuss what he has learned, what he has screwed up and offer expert advice on how to choose your fight, brand your business and stand out from the crowd.

Creating Your Own Measurement Dashboard - Teleseminar Tue Jun 10, 2008 12:00 PM TELESEMINAR - Each year, most of us need to develop key performance indicators (KPIs) for our performance reviews. Increasingly, our managers aren’t satisfied with just measures of communication activities we accomplished; they want to see some outcomes as well. This teleseminar will cover two main aspects of developing your own KPIs and sharing them with your leadership: identifying the right metrics and then choosing how to visually display them.

Corporate SIG Monthly Meeting of the Minds Tue Jun 10, 2008 8:00 AM If you're in Corporate PR, join us for a lively but informal conversation to foster your creativity and share resources at our next monthly meeting. Come ready to share your biggest challenge, frustration, question or victory in the past month.

Valley Communicators Night at Chase Field Thu May 29, 2008 6:30 PM IABC Phoenixand Phoenix PRSA co-present Valley Communicators Night, sponsored by Marketwire. Join professionals in PR, marketing, media relations and business communications on Thursday, May 29 as the Arizona Diamondbacks finish a three-game series against the San Francisco Giants. Tickets are $30 and include entrance to Chase Field, access to the Diamond Club's Lower Level, and food/beverage. Must be 21 years of age to enter the Diamond Club.

Leveraging partnerships and creating communications synergy - A conversation with the Phoenix and Scottsdale CVBs Wed May 28, 2008 11:30 AM During this informal, interactive panel discussion Laura McMurchie, VP of Communications for the Scottsdale CVB, and Doug MacKenzie, Director of Communications for the Phoenix CVB, will tackle the topic of working and playing well with others.